Amazon employees are using an internal AI tool called MeshClaw to automate unnecessary tasks in order to increase token consumption and show managers they are using the technology.
Amazon has introduced targets for over 80% of developers to use AI each week and tracks token consumption on internal leaderboards.
Some employees believe managers are monitoring AI usage data, despite the company stating it will not be used in performance evaluations.
A similar phenomenon of ’tokenmaxxing’ has been observed among Meta employees.
Amazon is expected to spend $200 billion in capital expenditure in 2025, mostly on AI and data center infrastructure.