• Amazon employees are using an internal AI tool called MeshClaw to automate unnecessary tasks in order to increase token consumption and show managers they are using the technology.
  • Amazon has introduced targets for over 80% of developers to use AI each week and tracks token consumption on internal leaderboards.
  • Some employees believe managers are monitoring AI usage data, despite the company stating it will not be used in performance evaluations.
  • A similar phenomenon of ’tokenmaxxing’ has been observed among Meta employees.
  • Amazon is expected to spend $200 billion in capital expenditure in 2025, mostly on AI and data center infrastructure.